The program was produced and hosted by Bill Hlubik, Middlesex County Agricultural Agent. Its mission is to offer research-based information in the areas of gardening, landscaping and agriculture to the public. Joining Bill is Somerset County Ag Agent, Nick Polanin who helps in conveying the underlying theme of all of I.P.C.T.'s shows, the concept of environmental stewardship.

If Plants Could Talk's mission is to promote environmental stewardship, through segments that introduce the audience to some of New Jersey's farmers horticultural experts and home gardeners. If Plants Could Talk showcases some of the most scenic greenspaces in the state. As a result, the show has won awards from Video Festivals and Agricultural Agents Associations alike.

To provide the viewer with even more information on topics presented IPCT has assembled a website that makes getting information on gardening, landscaping, and agriculture easy. At www.ifplantscouldtalk.rutgers.edu, you can download fact-sheets on information like: planning your vegetable garden and methods of Lyme disease prevention. Also available are deer tolerant plant selections and informative How-To slideshows. The site even provides the locations of your nearest Pick-Your-Own farm.

Since its inception the project has received millions of hits on its website and received several national awards.